DURR run #2?

Posted in News , on Monday, January 13

Well, DURR turned out kinda popular. Niiiiiice. But 50 pieces didn't really cover that demand, did it? Well, this was a test (as stated on the product's page ) to see if there were any interest out there. That, and the fact that we're not exactly filthy rich. We can't really risk making 10K of a product and not sell most of it.

But anyway, what about a second run? From where we're standing, making fifty more doesn't make any sense. Or even a hundred. First of all, because we wouldn't be doing this with a profit. Secondly, we'd like to improve the quality of the Alpha. It works as is, but we've learnt a few things along the way, which would be implemented in a (hypothetical) new version.

Instead, if we're gonna make more, we'll have to scale. And scaling means redesign - in all components, as well as their production methods; casing, PCB, buckle and strap. And these things take time. And when we're done, who knows, maybe no one want's a DURR anymore. ;_;

So, we're considering, which means doing research and running numbers. Stay tuned!

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